"LET'S KAIGO"
Watch Program Highlights Below
Caring With Dignity
PUBLIC SENIOR CARE AWARENESS PROGRAM
Check out the event highlights!
🏆 Pureen INCO: A CHAMPION FOR SENIOR CARE
26 - 27 July 2025: Pureen INCO employees participated in a KAIGO Caregiving Training Program conducted by KAIGO Certified Trainers from MASOC CARE.
The objective of this program was to align each employee with essential and professional caregiving principles so that they are further equipped to support real-life caregiving challenges — with comfort, reliability, and trust.
Here at MASOC CARE, we are proud to recognize Pureen INCO's commitment as a pioneer in senior care products, especially adult diapers and hygiene essentials to serve the needs of elderly clients and their families with dignity, innovation, and care.
🤝 A COLLABORATION BUILT ON TRUST: PUREEN INCO × MASOC CARE
This is not just caregiving training —
it’s caregiving transformation
💡 EMPOWERING EMPLOYEES THROUGH AWARENESS & EMPATHY
Great senior care begins with awareness & understanding.
Whether the employees are in sales, marketing, operations or logistics, this KAIGO training has been a key part in equipping Pureen INCO employees with:
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Greater awareness of the ageing journey
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Deeper empathy toward the elderly
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Meaningful understanding of what our customers and their family members truly go through
🧓 SUPPORTING EMPLOYEES TO THRIVE AT WORK & HOME
Today, more and more employees are becoming caregivers —
whether for their parents, in-laws, or relatives. Caregiving isn't just a personal concern - it's a workplace reality.
With KAIGO Caregiving Training, Pureen INCO's employees are equipped with essential caregiving skills to:
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Respond confidently to emergencies
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Manage care routines with less stress
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Protect their mental health
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Maintain work productivity and quality of life
This initiative ensures Pureen INCO's employees are supported not only as professionals — but also as family caregivers navigating real-life challenges.
🫱🏼🫲🏽 A MESSAGE FROM MASOC CARE
At MASOC CARE, we believe that great caregiving changes lives — not only for the elderly, but also for the families, employees, and communities that surround them.
Collaborations like this one with Pureen INCO are the gold standard of what corporate social responsibility should look like in this growing ageing society:
✅ Empowering employees with life-changing caregiving skills
✅ Caring for customers beyond just products
✅ Raising the bar for corporate empathy and wellness
